A camera of their own

Turn an old iPhone into their first camera.

Mupi gives a child a simple camera of their own, with a private photo library you can see from your phone. No feed, no ads, no way to wander off into the internet.

  • Made for kids
  • Private and safe
  • Backed up in your iCloud

Eleven of the dog, so far

How it works

A camera, a library, and nothing in between.

Give an old iPhone to your child, set Mupi up once, and start seeing what they notice.

See the full setup guide →
  1. 1

    Install Mupi

    Put it on an old iPhone and give the camera a name. A few minutes, once.

  2. 2

    Hand it over

    One big button. No menus, no settings, nothing to get lost in.

    A snail on a garden wall, slightly out of focus
    A ginger cat on a kitchen floor, photographed from the cat’s own height
    Crayons scattered over a drawing, close and a little blurred
    A thumb over most of the lens, a sunny garden behind it
  3. 3

    See what they saw

    Their photos turn up in your Mupi, backed up to your own iCloud.

Their world matters

Photos aren’t just pictures. They’re how they see the world.

Balloons from directly underneath. A pavement covered in chalk. Their own boots, twice. The dog eleven times. What looks ordinary to you is the whole point to them.

“That one is the tallest tower”

Birthday balloons against a ceiling, photographed from underneath
Chalk drawings on grey pavement, shot from above at an angle
A brown dog on grass, half out of the frame, the horizon tilted
Two hands covered in bright poster paint, over a painted sheet of paper
A rainbow umbrella from directly underneath, rain on it
A child’s wellington boots in wet grass, looking down at them

Built for real life

A shutter, a viewfinder, and no menus.

  • A camera, not an app

    One big shutter, a big viewfinder, and a button to turn it around. Nothing else.

  • Private by default

    Photos back up to your own iCloud. No Mupi account, no ads, nothing watching.

  • Their own library

    Hundreds of photos that do not land in your Apple Photos unless you put them there.

  • One app, whole family

    Several children, several old iPhones, one purchase. No charge per child.

Make it theirs

They pick how it looks.

Same camera, seven personalities. A child chooses one and it stays chosen — the same big shutter in the same place, in the colour they wanted. Choosing it is half of owning it.

  • Sunshine
  • Poppy
  • Meadow
  • Sea
  • Plum
  • Princess
  • Graphite

Move across to look along the row.Swipe to look along the row.

Where the photos live

Hundreds of photos, and none of them in your way.

A child with a camera takes a lot of pictures. In Mupi they live in their own library, not scattered through your Apple Photos.

You look through them when you want to, mark the ones you love, and save the keepers into Photos yourself.

More about the parent library →

The question every parent asks

None of it lands in your Photos.

Two hundred photos of the dog would be the end of this arrangement, so Mupi keeps its own library — on the camera and in your family's iCloud — and never touches your camera roll. Nothing in your Recents, nothing in your Memories. Mupi only ever asks iOS for permission to add a photo, never to read one, and a photo gets added exactly one way: you open it, and you save it.

How the family library works →

However locked down you want it

Three ways to run it.

An app on a phone that is still a phone, a phone held inside Mupi until you unlock it, or a phone that is nothing but a camera. Mupi knows which one it is in and behaves accordingly.

  1. 1 · Not locked at all

    Just use the app

    A phone that is still a phone.

    Open Mupi like any other camera app. Nothing to set up, nothing to undo, and the way back to the family library is a button in the profile.

    Best for
    Trying it out, or an older child you trust with a whole phone.
    What it costs you
    Nothing stops a child leaving Mupi and opening something else.
    • The camera keeps running; the phone’s own auto-lock decides when to stop.
    • A hold on the header, then your passcode, gets a grown-up in.
  2. 2 · Locked while they hold it

    Keep them in Mupi

    Apple’s Guided Access, two taps each time.

    Guided Access is built into every iPhone and holds it inside one app until you unlock it. Nothing is installed and nothing is permanent.

    Best for
    Most families. A phone that is a camera for an hour and a phone again after.
    What it costs you
    You start it each time, and it stops when the phone restarts.
    • Mupi notices it is locked in and sleeps the camera after 45 idle seconds, which is what an old battery actually needs.
    • The hold to reach the family library gets longer, because it is now the only other place on the phone.
    • Guided Access’s own Side Button option makes the side button sleep the phone as usual.
    • FaceTime disappears from the camera, because iOS will not let an app open another one. Sending a grown-up a photo still works.
    How to set that up
  3. 3 · Locked for good

    Turn the phone into a Mupi

    One app, forever, through restarts.

    A supervised iPhone can be told to run one app and nothing else. Turn it on and it is a camera — no home screen, no App Store, no way out.

    Best for
    A phone that is never going back to being a phone.
    What it costs you
    The phone is erased to set it up, and you need a Mac and about an hour.
    • Everything Guided Access changes, without anyone having to start it each morning.
    • No App Store, no Safari, no Settings for a child to wander into.
    • You can still reach the family library, because a phone with no way back is one you can lock yourself out of.
    How to set that up

Will your old one do?

iOS 15 and later. Probably yes.

That reaches back to the iPhone 6s and iPhone SE (1st generation), from 2015 — the exact phones that end up in drawers. If it turns on, holds a charge and can install apps, it can be a Mupi.

Check in Settings, then General, then About. No SIM needed, no phone number, no mobile data: a Mupi does not have to be a phone.

The full list, model by model →

One purchase

A camera you buy once.

€14.99, once. Family Sharing where Apple allows it, as many children as you have, as many old iPhones as you can find in the drawer.

  • One payment, no subscription
  • No charge per child or per camera
  • No ads, and nothing tracking your child
  • Your own iCloud storage, not a Mupi plan
Coming soon
Birthday balloons against a ceiling, photographed from underneath
Chalk drawings on grey pavement, shot from above at an angle
A brown dog on grass, half out of the frame, the horizon tilted
Two hands covered in bright poster paint, over a painted sheet of paper
A rainbow umbrella from directly underneath, rain on it
A child’s wellington boots in wet grass, looking down at them

Their today. Your tomorrow.

What Mupi will never do

The things that are not coming later either.

  • No ads. Ever.

    There is nothing to sell to a six-year-old, and nobody buying their attention.

  • No feed, no likes, no streaks.

    Nothing in Mupi is designed to bring a child back to it. The point is the world, not the app.

  • No account, no tracking.

    Mupi has no server to send anything to. Photos are in your iCloud, and we cannot see them.

Ready when you are

That old iPhone can be a camera again.

Mupi is not on the App Store yet. If you want to know when it is, say so and you will be told once, by a person.

Tell me when it’s ready

Mupi

Small cameras. Big perspectives.